Royal Enfield Garage Cafe, Goa - The Mango Express

🛣️ The Brief
Royal Enfield Garage Cafe—Goa’s go-to hub for riders—hosted Mango Express, a 350 km round-trip ride designed to celebrate the mango season and bring together the local biking community. The ride was inclusive, encouraging participants to join in any vehicle, with an option to rent a Royal Enfield if they didn’t own one.

My role was to craft visual content that would capture the thrill, culture, and camaraderie of the ride while aligning with the spirit of the Royal Enfield brand.

🎯 Objective
- Document the ride with a visually compelling photo story
- Create an engaging short-form reel that evokes the vibe and energy of the event
- Deliver content that can live on the client’s Instagram and drive future event engagement

🧩 The Approach
Ride Day Coverage: I rode along with the participants to capture a first-person view of the experience. I focused on candid rider interactions, motion shots, and the unique tropical scenery.

Reel Editing: The reel was cut to music that matched the pulse of the ride—uplifting, raw, and exploratory. Transitions and pacing were chosen to mirror the energy of the journey.

Photo Story Narrative: Instead of just posting event images, the photo story was sequenced to highlight phases of the ride—arrival, briefing, cruising, mango breaks, and wrap-up—giving followers a mini-journey through the event.

🌟 Takeaway
With just one reel and one photo story, we were able to turn a single-day ride into a memorable brand moment. The key was storytelling—not just visuals.